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	<title>Equipment and Gear &#8211; BottomLineFitness.com</title>
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		<title>Build Your Dream Home Gym</title>
		<link>https://www.bottomlinefitness.com/2025/11/02/build-your-dream-home-gym/</link>
		
		<dc:creator><![CDATA[Staff]]></dc:creator>
		<pubDate>Sun, 02 Nov 2025 12:54:53 +0000</pubDate>
				<category><![CDATA[Equipment and Gear]]></category>
		<category><![CDATA[Lifestyle]]></category>
		<category><![CDATA[Wellness]]></category>
		<category><![CDATA[gym]]></category>
		<category><![CDATA[home gym]]></category>
		<guid isPermaLink="false">https://www.bottomlinefitness.com/?p=4453</guid>

					<description><![CDATA[Tired of crowded gyms, long commutes, and waiting for equipment? A home gym isn’t just a luxury—it’s a game-changer for your fitness routine and lifestyle. Whether you’re a beginner or a seasoned lifter, having a dedicated workout space at home brings convenience, consistency, and serious results. Here’s why setting up your own gym is one [&#8230;]]]></description>
										<content:encoded><![CDATA[<p><img fetchpriority="high" decoding="async" class="alignnone size-full wp-image-4454" src="https://www.bottomlinefitness.com/wp-content/uploads/giorgio-trovato-3c7tpmlJxXo-unsplash.jpg" alt="man working out on mat with dumbells next to him" width="640" height="427" srcset="https://www.bottomlinefitness.com/wp-content/uploads/giorgio-trovato-3c7tpmlJxXo-unsplash.jpg 640w, https://www.bottomlinefitness.com/wp-content/uploads/giorgio-trovato-3c7tpmlJxXo-unsplash-300x200.jpg 300w" sizes="(max-width: 640px) 100vw, 640px" /></p>
<p>Tired of crowded gyms, long commutes, and waiting for equipment? A home gym isn’t just a luxury—it’s a game-changer for your fitness routine and lifestyle. Whether you’re a beginner or a seasoned lifter, having a dedicated workout space at home brings convenience, consistency, and serious results. Here’s why setting up your own gym is one of the best investments you can make.</p>
<p><span id="more-4453"></span></p>
<h2>1. Work Out on Your Schedule</h2>
<p>No more rushing to beat peak hours or skipping sessions because the gym’s closed. With a home gym, you can train at 5 a.m., midnight, or whenever life allows. That flexibility means more workouts—and more progress. Consistency is the #1 predictor of fitness success, and your home setup removes every excuse.</p>
<h2>2. Save Time and Money in the Long Run</h2>
<p>Think about the hours spent driving to the gym, plus membership fees ($50–$150/month). A basic home setup—dumbbells, a bench, resistance bands, and a pull-up bar—costs $500–$1,000 upfront but pays for itself in 1–2 years. No gas, no parking, no wasted time. Just walk to your garage or spare room and get after it.</p>
<h2>3. Create Your Perfect Vibe</h2>
<p>Control the music, lighting, and energy. Blast your playlist, dim the lights for yoga, or crank the AC for HIIT—no judgment. Add a mirror for form checks, a TV for workout videos, or motivational posters. Your space, your rules. It’s like having a private studio tailored to <em>you</em>.</p>
<h2>4. Train Smarter, Not Harder</h2>
<p>Home gyms encourage full-body, functional workouts with minimal gear. Think bodyweight circuits, kettlebell swings, or TRX rows. You’ll focus on quality movement over ego-lifting heavy machines. Plus, no waiting for the squat rack—flow from exercise to exercise and crush your sessions in 30–45 minutes.</p>
<h2>7. Boost Mental Health and Energy</h2>
<p>Exercise at home means no performance anxiety or gym intimidation. You’ll feel more relaxed, focused, and energized. Studies show regular home workouts reduce stress and improve mood as much as gym sessions—without the hassle.</p>
<p>The key here is creatong a plan that fits your workout goals. Start with equipment you <em>know</em> you will use. It could be a great set of dumbells, a bench, a treadmill, etc. Then start adding from there.</p>
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		<title>Cutting-Edge Tools to Boost Fitness, Recovery, and Wellness</title>
		<link>https://www.bottomlinefitness.com/2025/10/27/cutting-edge-tools-to-boost-fitness-recovery-and-wellness/</link>
		
		<dc:creator><![CDATA[Staff]]></dc:creator>
		<pubDate>Mon, 27 Oct 2025 02:17:45 +0000</pubDate>
				<category><![CDATA[Equipment and Gear]]></category>
		<category><![CDATA[Lifestyle]]></category>
		<category><![CDATA[Wellness]]></category>
		<category><![CDATA[pain relief]]></category>
		<category><![CDATA[recovery]]></category>
		<category><![CDATA[wearables]]></category>
		<guid isPermaLink="false">https://www.bottomlinefitness.com/?p=4413</guid>

					<description><![CDATA[In the pursuit of optimal health and fitness, innovative tools are transforming how we train, recover, and relax. From advanced recovery devices to wellness-focused technologies, these solutions enhance performance, reduce muscle soreness, and promote holistic well-being. For fitness enthusiasts and health-conscious individuals, integrating these tools into daily routines can elevate workouts and recovery while supporting [&#8230;]]]></description>
										<content:encoded><![CDATA[<p><img decoding="async" class="alignnone size-full wp-image-4414" src="https://www.bottomlinefitness.com/wp-content/uploads/abs-1850926_640.jpg" alt="blonde woman in black sports bra with tight abs" width="640" height="425" srcset="https://www.bottomlinefitness.com/wp-content/uploads/abs-1850926_640.jpg 640w, https://www.bottomlinefitness.com/wp-content/uploads/abs-1850926_640-300x199.jpg 300w" sizes="(max-width: 640px) 100vw, 640px" /></p>
<p>In the pursuit of optimal health and fitness, innovative tools are transforming how we train, recover, and relax. From advanced recovery devices to wellness-focused technologies, these solutions enhance performance, reduce muscle soreness, and promote holistic well-being. For fitness enthusiasts and health-conscious individuals, integrating these tools into daily routines can elevate workouts and recovery while supporting long-term vitality. Here’s a look at the latest advancements in fitness and wellness tools, grounded in science, to help you achieve your health goals in 2025.</p>
<p><span id="more-4413"></span></p>
<h2>Massage Guns: Precision Muscle Relief for Faster Recovery</h2>
<p>Massage guns have become a staple for athletes and casual gym-goers alike, delivering targeted percussive therapy to alleviate muscle tension and accelerate recovery. These handheld devices use rapid vibrations to improve blood flow, reduce soreness, and enhance flexibility, with studies in the Journal of Sports Sciences showing a 20 percent reduction in delayed-onset muscle soreness post-workout. Models like Theragun or Hypervolt offer adjustable speeds and attachments for specific muscle groups, making them versatile for runners, weightlifters, or anyone managing daily stress. Regular use, ideally 10 to 15 minutes post-exercise, can improve range of motion and prevent injury, keeping you on track for consistent training.</p>
<h2>Foam Rollers: Versatile Support for Mobility and Flexibility</h2>
<p>Foam rollers remain a cornerstone of self-myofascial release, helping to break up tight fascia and improve muscle elasticity. Available in various densities levels, from soft for beginners to firm for advanced users, they target areas like the quads, hamstrings, or lower back. One study found that 10 minutes of daily foam rolling boosts flexibility by up to 10 percent without compromising strength. Vibrating foam rollers, such as those from TriggerPoint, add oscillation for deeper tissue work, ideal for pre-workout warm-ups or post-exercise recovery. Incorporating foam rolling into your routine enhances mobility, reduces injury risk, and supports long-term fitness goals.</p>
<h2>Compression Therapy: Enhancing Circulation for Performance</h2>
<p>Compression therapy, using boots or sleeves, applies controlled pressure to improve blood circulation, reduce swelling, and speed recovery. Devices like Normatec’s air compression systems are popular among endurance athletes, with research indicating a 15 percent faster lactate clearance after intense workouts. These tools are particularly effective for runners or cyclists recovering from long sessions, as they minimize leg fatigue and promote quicker muscle repair. Home-use models, now more affordable, allow daily sessions of 20 to 30 minutes, making compression therapy accessible for anyone aiming to optimize recovery and maintain peak performance.</p>
<h2>Smart Recovery Devices: Data-Driven Wellness</h2>
<p>Technology is revolutionizing recovery with smart devices that personalize health insights. Wearables like Whoop or Fitbit track heart rate variability, sleep quality, and recovery metrics, helping you time workouts for optimal performance. For instance, a low heart rate variability score signals the need for rest, preventing overtraining. Smart massage devices, such as those with app-guided routines, tailor sessions to your activity level, ensuring precision in targeting sore areas. A 2025 meta-analysis in Sports Medicine found that data-driven recovery tools improve adherence to training plans by 25 percent, empowering users to balance exertion and rest effectively.</p>
<h2>Aromatherapy and Sound Therapy: Holistic Relaxation for Mind and Body</h2>
<p>Wellness extends beyond physical recovery, and tools like essential oil diffusers and sound therapy devices support mental health, a critical component of fitness. Aromatherapy, using oils like lavender or eucalyptus, reduces stress hormones by up to 30 percent, per one study, promoting relaxation after intense workouts. Sound therapy, via apps or devices delivering binaural beats, enhances sleep quality, vital for muscle repair and energy restoration. Combining these with meditation or yoga amplifies their benefits, creating a holistic routine that supports both mental clarity and physical resilience.</p>
<h2>Heat and Cold Therapy: Targeted Recovery for Pain Relief</h2>
<p>Heat and cold therapy tools, such as electric heating pads or portable ice packs, offer accessible solutions for muscle recovery and pain management. Heat therapy boosts blood flow to tight muscles, ideal for pre-workout prep, while cold therapy reduces inflammation post-exercise, with studies showing a 15 percent decrease in swelling when applied within 10 minutes of activity. Advanced devices, like Therabody’s hot-cold rollers, combine both for versatility, allowing users to tailor treatments to specific needs, such as soothing a strained calf or warming up a stiff shoulder. These tools are cost-effective and easy to integrate into daily fitness routines.</p>
<h2>Building a Personalized Wellness Toolkit</h2>
<p>To maximize these tools, tailor them to your fitness level and goals. Beginners might start with a foam roller and basic massage gun for foundational recovery, while advanced athletes can incorporate compression therapy and smart wearables for data-driven insights. Consistency is key: dedicate 10 to 20 minutes daily to recovery, pairing tools with proper nutrition and hydration for optimal results. Consult a physical therapist or trainer to ensure proper technique, especially with percussive or compression devices, to avoid overuse. By blending these innovations with your workout plan, you’ll enhance performance, reduce injury risk, and foster lasting wellness.</p>
<h2>Elevating Your Fitness Journey</h2>
<p>Innovative tools are reshaping how we approach fitness and recovery, offering practical ways to boost health and well-being. As fitness technology advances, integrating these tools into your routine ensures you stay ahead of the curve, achieving your health goals with efficiency and ease. Start exploring these options today to build a stronger, healthier you.</p>
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		<title>Amanda Cerny tries on and reviews workout gear for women</title>
		<link>https://www.bottomlinefitness.com/2021/07/14/amanda-cerny-tries-on-and-reviews-workout-gear-for-women/</link>
		
		<dc:creator><![CDATA[Staff]]></dc:creator>
		<pubDate>Wed, 14 Jul 2021 15:25:14 +0000</pubDate>
				<category><![CDATA[Equipment and Gear]]></category>
		<category><![CDATA[Lifestyle]]></category>
		<category><![CDATA[Product review]]></category>
		<category><![CDATA[Amanda Cerny]]></category>
		<category><![CDATA[workout gear for women]]></category>
		<guid isPermaLink="false">https://www.bottomlinefitness.com/?p=4372</guid>

					<description><![CDATA[Amanda Cerny has a massive following on social media, including YouTube. As a popular model she gets tons of opportunities to review clothes, including workout gear. Here&#8217;s a helpful and funny video of Amanda trying on and giving her impressions of workout gear for women from various brands.]]></description>
										<content:encoded><![CDATA[<p><iframe width="560" height="315" src="https://www.youtube.com/embed/VKkOh3wvjNg" title="YouTube video player" frameborder="0" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture" allowfullscreen></iframe></p>
<p>Amanda Cerny has a massive following on social media, including YouTube. As a popular model she gets tons of opportunities to review clothes, including workout gear. Here&#8217;s a helpful and funny video of Amanda trying on and giving her impressions of workout gear for women from various brands.</p>
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		<title>Potential hacking issues reported with Peloton exercise bikes</title>
		<link>https://www.bottomlinefitness.com/2021/06/17/potential-hacking-issues-reported-with-peloton-exercise-bikes/</link>
		
		<dc:creator><![CDATA[Staff]]></dc:creator>
		<pubDate>Thu, 17 Jun 2021 19:16:34 +0000</pubDate>
				<category><![CDATA[Equipment and Gear]]></category>
		<category><![CDATA[Peloton]]></category>
		<category><![CDATA[stationary exercise bikes]]></category>
		<guid isPermaLink="false">https://www.bottomlinefitness.com/?p=4368</guid>

					<description><![CDATA[Can hackers access your Peloton exercise bike? Cybersecurity company McAfee claims it has discovered a vulnerability that allows hackers to access Peloton&#8217;s bike screen and potentially spy on riders using its microphone and camera. Hacking has become a huge problem, and the problem is growing as we start using more connected devices. According to this [&#8230;]]]></description>
										<content:encoded><![CDATA[<p><a href="https://www.bottomlinefitness.com/wp-content/uploads/Peloton-screen-shot.jpg"><img loading="lazy" decoding="async" src="https://www.bottomlinefitness.com/wp-content/uploads/Peloton-screen-shot.jpg" alt="Peloton exercise bike" width="640" height="390" class="alignnone size-full wp-image-4369" srcset="https://www.bottomlinefitness.com/wp-content/uploads/Peloton-screen-shot.jpg 640w, https://www.bottomlinefitness.com/wp-content/uploads/Peloton-screen-shot-300x183.jpg 300w" sizes="auto, (max-width: 640px) 100vw, 640px" /></a></p>
<p>Can hackers access your <a href="https://www.onepeloton.com/" target="_blank">Peloton</a> exercise bike? Cybersecurity company McAfee <a href="https://edition.cnn.com/2021/06/16/tech/peloton-bike-plus-hack/index.html" target="_blank">claims</a> it has discovered a vulnerability that allows hackers to access Peloton&#8217;s bike screen and potentially spy on riders using its microphone and camera. </p>
<p>Hacking has become a huge problem, and the problem is growing as we start using more connected devices. According to this report, your exercise bike from Peloton isn&#8217;t immune to these threats.</p>
<p>It will be interesting to see how Peloton responds as swift action will be needed.</p>
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		<title>Battle heats up for home treadmill market</title>
		<link>https://www.bottomlinefitness.com/2018/10/07/battle-heats-up-for-home-treadmill-market/</link>
		
		<dc:creator><![CDATA[Staff]]></dc:creator>
		<pubDate>Sun, 07 Oct 2018 20:35:14 +0000</pubDate>
				<category><![CDATA[Equipment and Gear]]></category>
		<category><![CDATA[fitness equipment]]></category>
		<category><![CDATA[treadmill]]></category>
		<guid isPermaLink="false">https://www.bottomlinefitness.com/?p=4359</guid>

					<description><![CDATA[Bloomberg calls this battle the &#8220;treadmill wars&#8221; as companies like Peloton are trying to penetrate the growing market of home treadmills. Innovation is driving this market as all sorts of software are being developed to enhance the workout experience. Check out the linked article to see where this is all heading.]]></description>
										<content:encoded><![CDATA[<p><a href="https://www.bottomlinefitness.com/wp-content/uploads/fitness-957115_640.jpg"><img loading="lazy" decoding="async" src="https://www.bottomlinefitness.com/wp-content/uploads/fitness-957115_640.jpg" alt="fitness-957115_640" width="640" height="426" class="alignnone size-full wp-image-4360" srcset="https://www.bottomlinefitness.com/wp-content/uploads/fitness-957115_640.jpg 640w, https://www.bottomlinefitness.com/wp-content/uploads/fitness-957115_640-300x200.jpg 300w" sizes="auto, (max-width: 640px) 100vw, 640px" /></a></p>
<p>Bloomberg calls this battle the &#8220;<a href="https://www.bloomberg.com/features/2018-treadmill-wars-are-here/" target="_blank">treadmill wars</a>&#8221; as companies like Peloton are trying to penetrate the growing market of home treadmills. Innovation is driving this market as all sorts of software are being developed to enhance the workout experience. Check out the linked article to see where this is all heading.</p>
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		<title>4 Gift Ideas for All Outdoor Enthusiasts</title>
		<link>https://www.bottomlinefitness.com/2015/05/08/outdoor-enthusiasts/</link>
		
		<dc:creator><![CDATA[Staff]]></dc:creator>
		<pubDate>Fri, 08 May 2015 00:12:45 +0000</pubDate>
				<category><![CDATA[Equipment and Gear]]></category>
		<category><![CDATA[outdoor gear]]></category>
		<guid isPermaLink="false">https://www.bottomlinefitness.com/?p=4273</guid>

					<description><![CDATA[Stuck on gift ideas for the outdoorsy person in your life? Don’t know where to begin looking? It can be daunting shopping for an avid outdoor activity fanatic; there are stacks of options in the marketplace. Before you resort to the reliable-but-boring gift card option, check out these suggestions for the perfect outdoor enthusiast gift. [&#8230;]]]></description>
										<content:encoded><![CDATA[<p><a href="https://www.bottomlinefitness.com/wp-content/uploads/shutterstock_60971359-camping1.jpg"><img loading="lazy" decoding="async" src="https://www.bottomlinefitness.com/wp-content/uploads/shutterstock_60971359-camping1.jpg" alt="shutterstock_60971359 - camping" width="477" height="316" class="alignnone size-full wp-image-4274" srcset="https://www.bottomlinefitness.com/wp-content/uploads/shutterstock_60971359-camping1.jpg 477w, https://www.bottomlinefitness.com/wp-content/uploads/shutterstock_60971359-camping1-300x198.jpg 300w" sizes="auto, (max-width: 477px) 100vw, 477px" /></a></p>
<p>Stuck on gift ideas for the outdoorsy person in your life? Don’t know where to begin looking? It can be daunting shopping for an avid outdoor activity fanatic; there are stacks of options in the marketplace. Before you resort to the reliable-but-boring gift card option, check out these suggestions for the perfect outdoor enthusiast gift.</p>
<p><span id="more-4273"></span></p>
<h2>1. Fishing Equipment</h2>
<p>If your outdoor enthusiast is a fishing fan, good news. The avid fisherman can never have too many rods, reels and general fishing equipment. You can also find a range of fishing tackle to suit almost any gift budget. Firstly, you need to know what type of fishing they prefer – river, sea, lake, rock fishing or spearfishing. This simple information makes it easier for you to find a gift they will actually get use out of. Need some gifting inspiration? <a href="http://www.motackle.com.au/spearfishing/spearfishing.html">Click here</a> to get some ideas from <a href="http://www.motackle.com.au/">motackle.com.au</a>; fishing specialists like this stock plenty of potential gifts for fishermen. Alternatively, grab a tackle pack for a beginner fisherman; it gives them all the basics in one handy kit. </p>
<h2>2. GoPro</h2>
<p>What outdoor enthusiast doesn’t enjoy sharing their latest outings with everyone? Purchasing a GoPro means you can stay warm and comfortable in bed while your friend is out scaling mountains or cycling before the sun comes up. These go-anywhere cameras record in high-definition and are suitable for a variety of outdoor uses. No longer just the gift of choice for extreme outdoors people, the GoPro is also great for analysing golf swings, batting and paddling techniques. Bonus points if you include a mount for their helmet, bike handle or surfboard!</p>
<h2>3. Backpack</h2>
<p>The outdoor enthusiast in your life needs a suitable backpack for overnighters, hiking trips, kayaking sojourns and just about any other outing you can imagine. There are three key things to keep in mind when choosing a backpack for someone else: material, size and use. Spending a little extra on Cordura or nylon fabric is definitely worthwhile, as is buying a pack with a decent suspension system. An adjustable suspension system ensures your outdoorsy friend can make the pack fit comfortably with their body. Visit your local camping store or research some outdoor blogs to find the most suitable style for your friend.</p>
<h2>4. Camping Solar Lamp</h2>
<p>A solar lamp is one of the handiest gifts an outdoor fan could receive. They can be used on camping trips, fishing trips or for hiking, and they provide enough light for reading and navigating. There are different styles and models available for whatever type of adventure, some waterproof and some fully submersible. Some models also offer additional functions like phone charging and speaker systems, making them ideal for camping trips. Check out outdoor or camping stores to find the model with the most bang for your buck. Your present will be the standout on your friend’s birthday or other special occasion.</p>
<p>When stuck for gift ideas, it can be easy to resort to novelty items or even useless outdoor-themed knickknacks. These suggestions are much more practical and worthy of spending your money on! What are some other gift ideas an outdoor person will treasure?</p>
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		<title>5 Tips to Pick the Correct Bike for your Fitness Goals</title>
		<link>https://www.bottomlinefitness.com/2014/11/21/bike-fitness-goals/</link>
		
		<dc:creator><![CDATA[Staff]]></dc:creator>
		<pubDate>Fri, 21 Nov 2014 14:02:12 +0000</pubDate>
				<category><![CDATA[Equipment and Gear]]></category>
		<category><![CDATA[biking]]></category>
		<guid isPermaLink="false">https://www.bottomlinefitness.com/?p=4245</guid>

					<description><![CDATA[While the decision to buy a bicycle isn’t even close to level of commitment as buying a house or getting married, it still warrants a bit of thought before diving in. If you’ve never considered getting a bike before, especially if your focus is on fitness, then it can seem like each new piece of [&#8230;]]]></description>
										<content:encoded><![CDATA[<p><a href="https://www.bottomlinefitness.com/wp-content/uploads/big-7-xt-edition-large_2.jpg"><img loading="lazy" decoding="async" src="https://www.bottomlinefitness.com/wp-content/uploads/big-7-xt-edition-large_2.jpg" alt="big-7-xt-edition-large_2" width="477" height="303" class="alignnone size-full wp-image-4246" srcset="https://www.bottomlinefitness.com/wp-content/uploads/big-7-xt-edition-large_2.jpg 477w, https://www.bottomlinefitness.com/wp-content/uploads/big-7-xt-edition-large_2-300x190.jpg 300w" sizes="auto, (max-width: 477px) 100vw, 477px" /></a></p>
<p>While the decision to buy a bicycle isn’t even close to level of commitment as buying a house or getting married, it still warrants a bit of thought before diving in. If you’ve never considered getting a bike before, especially if your focus is on fitness, then it can seem like each new piece of information leads to further questions. But don’t get discouraged! Here’s a few tips to point you in the right direction.</p>
<p><span id="more-4245"></span></p>
<h2>1. Ask a professional</h2>
<p>Seems super obvious but this is always a great place to start. Visit a proper bike store like <a href="http://www.99bikes.com.au/stores">99 Bikes</a>, rather than going to a superstore. Specialty retailers and repairers have a far deeper knowledge of bike types than a bulk outlet and can answer any technical questions you might have. They’re also qualified to fit any accessories or customisation options you might require, which will keep you from making any costly mistakes on a DIY attempt.</p>
<h2>2. Type of bike</h2>
<p>The first thing to consider is the type of bike you’re interested in. There’s a vast number to choose from but there are a few kinds that pop up more than any other &#8211; road bikes, which are better for pavement and commuting, and mountain bikes which have lots of gears and are perfect for hills and rugged terrain. But that’s not even touching on sports models like racing and touring bikes. The bike you choose will be dictated by the very next point on this list:</p>
<h2>3. Intended use</h2>
<p>What do you want to use your bike for? There’s no sense getting an uncomfortable racing bike if you just need it to commute to work through the city every day. The same goes for buying a standard bike and attempting to regularly tackle hilly terrain. Having a clear idea of where you’ll be riding the bike and why is an important step. Having the right bike will also let you maximise your fitness results.</p>
<h2>4. How does it fit?</h2>
<p>Did you know bikes come in different sizes? They do. And it’s a big part of picking the right one. How easy is it to mount and dismount? Are you having to overextend your legs to turn the pedals? Is the seat comfortable? Kids bikes generally come equipped with tires from about 12” up 26-28” which is considered standard for adults. If you are especially tall or short, your best bet will be to have your bike custom built for your needs.</p>
<h2>5. Take it for a test ride</h2>
<p>Another tip that seems a bit on the obvious side but you’d be surprised how few people take advantage of it. Just like when you are considering the purchase of a new car, you can take a prospective new bike for a test ride. This allows you to get a feel for the bike’s height and what it’s like to ride it &#8211; remember, if your focus is on fitness then you’re probably going to be using it every day.</p>
<p>Getting a bike is just a good idea. It gets you out the house, you’ll discover parts of your neighbourhood you’ve never seen before and, for those who have a specific focus on fitness goals, it gets your body moving and your heart pumping. Seriously, even an hour of moderate exertion on a bike can burn up to 700 calories an hour. It’s a way more scenic approach to cardio than a treadmill. And remember &#8211; always wear a helmet. What sort of bike do you own? Tell us all about it in the comments below!</p>
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		<title>Promoting your gym</title>
		<link>https://www.bottomlinefitness.com/2012/10/18/promoting-your-gym/</link>
		
		<dc:creator><![CDATA[Staff]]></dc:creator>
		<pubDate>Thu, 18 Oct 2012 09:49:38 +0000</pubDate>
				<category><![CDATA[Equipment and Gear]]></category>
		<category><![CDATA[Exercise]]></category>
		<category><![CDATA[gym]]></category>
		<category><![CDATA[promoting gyms]]></category>
		<guid isPermaLink="false">https://www.bottomlinefitness.com/?p=4059</guid>

					<description><![CDATA[The gym business hasn&#8217;t changed dramatically over the past 20 years, though we&#8217;ve certainly seen an evolution. Gyms are better at catering to different groups of potential customers, as many have added classes that appeal to women and men, and mixed things up with yoga, pilates and other options. Nutrition is also an area that [&#8230;]]]></description>
										<content:encoded><![CDATA[<p><a href="https://www.bottomlinefitness.com/2012/10/18/promoting-your-gym/two-people-working-out-in-the-gym-3/" rel="attachment wp-att-4060"><img loading="lazy" decoding="async" src="https://www.bottomlinefitness.com/wp-content/uploads/two-people-working-out-in-the-gym2.jpg" alt="" title="two people working out in the gym" width="477" height="259" class="alignnone size-full wp-image-4060" srcset="https://www.bottomlinefitness.com/wp-content/uploads/two-people-working-out-in-the-gym2.jpg 477w, https://www.bottomlinefitness.com/wp-content/uploads/two-people-working-out-in-the-gym2-300x162.jpg 300w" sizes="auto, (max-width: 477px) 100vw, 477px" /></a></p>
<p>The gym business hasn&#8217;t changed dramatically over the past 20 years, though we&#8217;ve certainly seen an evolution. Gyms are better at catering to different groups of potential customers, as many have added classes that appeal to women and men, and mixed things up with yoga, pilates and other options. Nutrition is also an area that gets more attention in gyms as well.</p>
<p>It&#8217;s on the marketing side where we&#8217;re seeing some big changes and opportunities for gym owners that are in tune with social media and see the potential to create a real online community. Facebook and Twitter should be a part of every gym owner&#8217;s strategy to market the gym. With these tools, your best and loyal customers can become evangelists for your gym, and then you can push out cool photos, workout ideas, class schedules etc that these people can then share with their friends. You&#8217;ll reach more people and build more customer loyalty.</p>
<p>This works best when you couple this with traditional methods like advertising and brochures. Gym owners can use <a href="http://www.uprinting.com/?utm_source=bottomlinefitness.com&#038;utm_medium=referral&#038;utm_campaign=hega_brga_1012" target="_blank">online printing</a> to reduce their costs by <a href="http://www.uprinting.com/brochure-printing.html?utm_source=bottomlinefitness.com&#038;utm_medium=referral&#038;utm_campaign=hega_brga_1012" target="_blank">printing brochures online at UPrinting</a> or other venders on the web. You can also use modern computer programs to effectively track all your customer memberships, and you should definitely use email blasts as well.</p>
<p>The bottom line is that you can run and promote a gym these days that makes your operation much more efficient. </p>
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		<title>Check out the new ElliptiGO</title>
		<link>https://www.bottomlinefitness.com/2012/05/21/check-out-the-new-elliptigo/</link>
		
		<dc:creator><![CDATA[Staff]]></dc:creator>
		<pubDate>Mon, 21 May 2012 19:37:00 +0000</pubDate>
				<category><![CDATA[Equipment and Gear]]></category>
		<category><![CDATA[elliptical bicycle]]></category>
		<category><![CDATA[ElliptiGO]]></category>
		<guid isPermaLink="false">https://www.bottomlinefitness.com/?p=3780</guid>

					<description><![CDATA[This looks pretty cool. It&#8217;s basically the world’s first elliptical bicycle.]]></description>
										<content:encoded><![CDATA[<p>This looks pretty cool. It&#8217;s basically the world’s first elliptical bicycle.</p>
<p><iframe loading="lazy" width="477" height="353" src="http://www.youtube.com/embed/HVQBgC-nEd0" frameborder="0" allowfullscreen></iframe></p>
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		<title>FiveFingers running shoes</title>
		<link>https://www.bottomlinefitness.com/2011/11/20/fivefingers-running-shoes/</link>
					<comments>https://www.bottomlinefitness.com/2011/11/20/fivefingers-running-shoes/#comments</comments>
		
		<dc:creator><![CDATA[Staff]]></dc:creator>
		<pubDate>Sun, 20 Nov 2011 19:40:19 +0000</pubDate>
				<category><![CDATA[Equipment and Gear]]></category>
		<category><![CDATA[Five Fingers]]></category>
		<category><![CDATA[FiveFingers]]></category>
		<category><![CDATA[running gear]]></category>
		<category><![CDATA[running shoes]]></category>
		<category><![CDATA[Vibram]]></category>
		<guid isPermaLink="false">https://www.bottomlinefitness.com/?p=3683</guid>

					<description><![CDATA[One of the most interesting developments over recent years regarding fitness gear has to be the FiveFingers line of running shoes from the Italian company Vibram. They are basically gloves for your feet and are a part of a movement turning running dogma on its head. Here&#8217;s a summary from Forbes: Here’s something you need [&#8230;]]]></description>
										<content:encoded><![CDATA[<p><img loading="lazy" decoding="async" class="photo_right" border="0" width="270" height="120" src="http://s3.amazonaws.com/VibramFiveFingers/images/vff-bikila-sole.jpg" alt="" />One of the most interesting developments over recent years regarding fitness gear has to be the <a href="http://www.vibramfivefingers.com/index.htm" target="_blank">FiveFingers line of running shoes from the Italian company Vibram</a>. They are basically gloves for your feet and are a part of a movement turning running dogma on its head.</p>
<p>Here&#8217;s a summary from <a href="http://www.forbes.com/sites/frederickallen/2010/10/27/a-name-to-know-in-2011-fivefingers/" target="_blank">Forbes</a>:</p>
<blockquote><p>Here’s something you need to know about: Could we be seeing the beginning of the end of the modern running shoe? A growing legion of runners and recreational joggers—I am one—backed by a rising number of physiologists, believe that running shoes do more harm than good for millions of people. With their inflexibility, cushioning, and raised heels, they almost force you to crash down on your heel and send the impact of all your weight in every step straight into your knees and hips.  That’s not how our bodies were designed to work, and it does terrible harm.</p></blockquote>
<p>These shoes are not for everyone. You really need to consult your doctor and see whether this new style of running and new gear makes sense for you.</p>
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