Should celebrities endorse soft drinks filled with sugar?

More and more studies are teaching us how too much sugar in our diet can lead to serious health issues, including conditions like obesity. This has triggered all sorts of policy debates with the Mayor of New York banning large soft drinks while others argue that the government shouldn’t get involved. Both sides have a point but with so much of our federal budget tied to health care costs we all need to consider these issues, while also looking in the mirror and asking ourselves whether we consume too much sugar.

Soft drinks in particular are a huge source of excess sugar in our diets, and now even stars like Beyonce are feeling some heat around this issue. For example, “The Center for Science in the Public Interest wants Beyonce to turn her back on her $50 million deal with Pepsi because the sugary drink is associated with obesity, diabetes, and heart disease.” That’s quite a bit a money to turn down, and I guess she could only focus on Diet Pepsi, but in many ways this controversy illustrates how far we have come with awareness on this issue. I doubt Beyonce will end her deal, but now there is some PR price to be paid when a celebrity gets behind these types of products.

Of course, we need to do more than just cut down on sugar to improve our diet and our health, though it would be a great start for most people. It’s important to find healthy foods as a substitute for things like sugar and fat that we want to reduce. Another approach involves taking vitamins and supplements like the ones found at Predator Nutrition to round out what you consume as well.

It is encouraging, however, that the feedback we’re getting from commercials might be balanced a bit by the loud voices explaining the health risks of things like sugar along with the health benefits of fruits and vegetables.

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